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Design 101TM is for non-designer, high potential employees in companies operating in business sectors directly related to architecture, fashion, graphic design, interior design, or product design.
It is also for marketing, sales, operations, and general management employees of companies whose core businesses, or whose customer interactions, are connected generally to design. This includes companies involved in consumer products, retailing, fashion, advertising, publishing, new media and e-commerce, direct marketing, construction, hospitality services, food service, and home and office furnishings.
Additionally, because of its distinguished faculty Design 101TM can be valuable for designers interested in getting a more formal, complete, and multidisciplinary understanding of the history and culture of the five core design disciplines.
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